Renovation and plumbing, Windsor · 2026
AK Builds & Plumbing
Badge, wordmark, vehicle livery, workwear, site signage.
The idea
A roofline, the initials, and a pipe elbow inside one ring: the two halves of the business in a single badge. It was drawn to be embroidered on a work shirt, so nothing in it is thinner than a stitch. Archivo Black carries the name at any distance; navy and brass read as trade, not tech.
Mark and lockup
Drawn once as vector and reused across every application. Clear space is half the mark's height on all sides.
120-unit grid · clear space
Colour
Named for what they are in the brand's world, not for what they look like.
navy#10243E
brass#C89B3C
white#F7F5F0
red#B5341C
steel#8A93A0
Type
Archivo Black for the voice, Rubik for everything that has to be read.
Applications
4 pieces including the one above, each built from the same mark, palette and type.